Zip Code 72301
AR · Population: 24,404
About Zip Code 72301
Zip code 72301 is located in Arkansas and is home to approximately 24,404 residents. It receives an overall grade of D (score: 32/100), based on safety, affordability, quality of life, and employment metrics.
Crime rates here are considerably above the national average. Safety is a significant concern in this area.
Housing costs are a challenge in this area, with home values at $109,000 and median rent of $802/month against a median income of $41,022. Many residents face a significant housing cost burden.
Educational attainment is below the national average, with 14.7% of adults holding a bachelor's degree or higher.
The unemployment rate of 13.5% is above the national average, indicating a weaker local job market.
Scores are percentile-based: a score of 85 means this zip code ranks better than 85% of all US zip codes on that dimension. Data is sourced from the US Census Bureau (ACS 5-year estimates) and the FBI Uniform Crime Report.
Demographics & Economics
Score Breakdown
| Dimension | Score | Grade | Interpretation |
|---|---|---|---|
| Safety | 14 | F | Lower crime = higher score |
| Affordability | 36 | D | Lower cost relative to income = higher |
| Quality of Life | 54 | C+ | Education, commute, ownership |
| Jobs & Economy | 24 | F | Lower unemployment = higher |
| Overall | 32 | D | Weighted average |
Methodology
All scores are percentile-based (0–100): a score of 85 means this zip code ranks better than 85% of all US zip codes on that metric. Safety uses FBI Uniform Crime Report state-level data (Phase 2 will add zip-level granularity). Economic and demographic data is from the US Census Bureau American Community Survey (ACS) 5-year estimates (2022).